The marathon is a beautiful, brutal distance. At 42.195 kilometers, it sits right at the edge of what the human body can sustain aerobically. Get your pacing, fueling, and preparation right, and you'll cross the finish line feeling triumphant. Get any of them wrong, and the last 10 kilometers become a forced march through suffering.
After coaching and observing hundreds of first-time marathoners, the same five mistakes appear again and again. Every one of them is preventable. Here's what they are and, more importantly, what to do instead.
Mistake 1: Starting Too Fast
This is the single most common marathon mistake, and it has destroyed more race days than bad weather, bad shoes, and bad luck combined. The excitement of race morning, the crowd energy, the adrenaline of months of training finally being put to the test: everything conspires to make you run the first few kilometers too fast.
The problem isn't that running fast feels hard early on. The problem is that it feels easy. Your glycogen stores are full, your legs are fresh from the taper, and you're surrounded by thousands of people running with you. A pace that's 15-20 seconds per kilometer too fast barely registers. But the debt accumulates silently, and you pay it all back with interest after kilometer 30.
The Numbers Tell the Story
Consider two runners targeting a 4:00:00 marathon (5:41/km pace):
Runner A: Positive Split
- First half: 1:52:00 (5:19/km)
- Km 30-35: 6:10/km
- Km 35-42: 6:45/km
- Finish: 4:12:30
- 12+ minutes slower than goal
Runner B: Even Split
- First half: 2:01:00 (5:44/km)
- Km 30-35: 5:45/km
- Km 35-42: 5:50/km
- Finish: 4:01:15
- Within 90 seconds of goal
Runner A went out 22 seconds per km too fast and paid for it with a massive positive split. Runner B went out 3 seconds per km too slow and ran a nearly perfect race.
What to do instead: Target even splits or a slight negative split. Run the first 5 km at your goal pace or slightly slower. If you feel like you're holding back, you're doing it right. Banking time in the first half is a myth; you're banking fatigue.
Mistake 2: Under-Fueling During the Race
Your body stores roughly 1,800-2,000 calories of glycogen in your muscles and liver. Running a marathon burns approximately 2,600-3,000 calories, depending on your weight and pace. The math is unforgiving: without taking in fuel during the race, you will run out of glycogen somewhere between kilometer 28 and 35.
This is "the wall," and it's not a mental barrier. It's a metabolic one. When glycogen runs out, your body shifts to burning fat, which can only sustain a pace roughly 60-90 seconds per kilometer slower than your glycogen-fueled pace. Your brain, which also runs on glucose, starts shutting down non-essential functions. Coordination suffers. Decision-making gets foggy. The experience is miserable.
What to do instead: Practice your fueling strategy during long training runs. A general guideline is 30-60 grams of carbohydrate per hour after the first 45 minutes. This means a gel or equivalent every 20-30 minutes. Start fueling early, before you feel hungry. By the time you feel the need for fuel, you're already behind. And critically: never try a new gel, drink, or food on race day. Your gut needs rehearsal too.
Mistake 3: Wearing New Gear on Race Day
It seems so harmless. You bought new shoes that feel amazing in the store. Your race shirt arrived in the mail and looks perfect. Your friend recommended a new brand of socks. You decide to wear them for the marathon.
By kilometer 15, the new shoes are creating a hot spot on your heel. The shirt's seams are rubbing your skin raw under your arms. The socks have bunched up in ways your old ones never did. You're now facing 27 more kilometers of increasing discomfort, and there's nothing you can do about it.
What to do instead: Everything you wear on race day should have been tested on at least two long runs. Shoes need 50-80 km of wear before race day to break in properly and reveal any fit issues. Apply anti-chafe balm to known friction points: nipples, inner thighs, underarms, feet. Lay out your entire race outfit the night before. No surprises.
Mistake 4: Not Practicing Race Pace in Training
Many first-time marathoners train exclusively at easy pace with occasional tempo runs and intervals, but never actually practice running at their target marathon pace for sustained periods. Then on race day, when they try to hold 5:41/km for four hours, the pace feels unfamiliar and uncertain.
Marathon pace sits in a specific zone, roughly the boundary between your aerobic threshold and your easy pace. It should feel controlled but purposeful. Not easy, not hard, but sustainable. If you've never practiced that specific sensation in training, you have no internal reference point for it on race day.
What to do instead: Include marathon-pace segments in your long runs during the build and specific phases of training. A classic workout is a 25-30 km long run with the final 10-12 km at marathon pace. This teaches your body and brain what race pace feels like when fatigued. Snel's VO2max system calculates your marathon zone precisely, so you know the exact pace range to target, not faster, not slower.
Mistake 5: Ignoring the Taper (or Faking It)
The taper, the planned reduction in training volume in the final 2-3 weeks before the race, is where months of training get consolidated into race-day fitness. But first-time marathoners often sabotage it in one of two ways: they either don't reduce enough (because they're anxious about losing fitness) or they add extra runs (because they feel guilty about the free time).
A proper marathon taper reduces weekly volume by 50-60% while maintaining some intensity. It feels wrong. You'll feel restless, antsy, maybe even sluggish on some days. This is normal. Your body is absorbing the training load and supercompensating. The research is clear: a well-executed taper improves performance by 2-6%.
What to do instead: Follow the plan. If your training plan has a taper built in (Snel's plans do), trust it. Resist the urge to add extra runs. Use the free time to sleep more, eat well, hydrate, and mentally rehearse your race strategy. The work is done. Your only job now is to rest and show up ready.
The Race Day Cheat Sheet
- Start conservative. Run the first 5 km at goal pace or 5-10 seconds slower. You'll feel slow. That's the point.
- Fuel early and often. First gel at 45 minutes, then every 20-30 minutes. Don't wait until you're hungry.
- Nothing new on race day. Shoes, shirt, shorts, socks, gels, everything should be tested in training.
- Know your pace. Practice marathon pace in training so it feels natural, not foreign.
- Trust the taper. The fitness is in the bank. Your job in the final weeks is to rest and absorb.
Your first marathon will be an unforgettable experience regardless. But by avoiding these five mistakes, you can make it unforgettable for the right reasons. Cross that finish line knowing you ran the best race your fitness allowed, not wondering what could have been.

